We had to overhaul our website and that means we had to take the time to make everything better. Previously there was "Ox Blog - Spirited Discussions About Spirit Wear." We'll still have spirited discussions about spirit wear but we're expanding it to create a guide for anyone responsible for building culture within a group.
We've created The Ox Graphix Playbook.
Over the years, we've worn a lot of hats: super fan, team manager, coach, parent volunteer and now vendor. The hundreds of conversations we've had have inspired us to create a place where we can share practical ideas, lessons learned, real-world experiences and all the best tips.
What You'll Find Here
The Ox Graphix Playbook will feature articles on topics including:
- Building team culture
- Spirit wear and school pride
- Sponsorships and fundraising
- Booster club leadership
- Team branding and design
- Uniform planning
- Event ideas and traditions
- Organization and planning for coaches and volunteers
Whether you're leading a youth sports organization, managing a high school athletic program, organizing a fundraiser or simply looking for new ideas, our goal is to provide resources that are practical, thoughtful and easy to put into action.
What You Can Expect
We hope to post often with each article focused on a single topic with clear takeaways and actionable ideas every time.
Many of our articles will be part of ongoing series, allowing us to explore subjects in greater depth—from building a sponsorship program to creating a stronger sense of community around your team.
We're here to share inspiration and practical solutions.
Consider this Opening Day
This new website marks an exciting new chapter for Ox Graphix and the Ox Graphix Playbook.
We've spent years on the sidelines watching great teams, schools and organizations build something special. It's time to share what we've learned. The Playbook is officially off the bench and taking the field.


